Compare
Loam vs Rocket Money
Rocket Money links your US bank accounts to find subscriptions, negotiate bills and budget, with ads and an optional AI assistant built with Anthropic. Loam is quieter: no bank login, no ads, no AI reading your finances, and your whole net worth with runway and a forecast.
Feature by feature
| Loam | Rocket Money | |
|---|---|---|
| Price | ||
| Price | $30 a year or $3 a month | Free; Premium $7–$14 a month, pay what you want; Premium+ $15 a month |
| Free trial | 30 days, no payment details needed | 7 days of Premium |
| Free plan | No, the trial is the free part | Yes: linking, subscriptions, basic budget |
| Ads | None | Yes; its App Store listing says it contains advertising |
| Privacy and your data | ||
| Account required | None, not even an email | Yes, with email, phone and two-factor sign-in |
| Bank login | Never | Yes, the core of the app, through Plaid |
| Where your data lives | On your phone, plus your own iCloud or Google device backup | Rocket Money’s servers on AWS and Google Cloud |
| AI and your finances | Never sees your finances. Only a bank text format Loam has never seen goes out, until Loam learns its pattern | Rowan, an AI assistant built with Anthropic (Premium+) |
| Analytics and tracking | None | Yes; its store label lists financial info used for third-party advertising |
| App lock | Face ID, Touch ID or fingerprint | Face ID, Touch ID or PIN |
| Export | CSV or JSON | CSV, on desktop |
| Getting transactions in | ||
| Bank sync | No, by design | Yes, US banks and cards |
| Bank text messages | Yes, read on the phone. Automatic on Android; a Shortcut on iPhone | No |
| Manual entry | Yes | Premium only, on mobile |
| Voice entry | Siri, without opening the app | Not advertised |
| Receipt scanning | No | Not advertised |
| Categorising | Merchant rules you set, suggested once you file a shop by hand twice | Automatic, plus your own rules (Premium) |
| What it tracks | ||
| Credit cards | Yes, with statements and installment plans | APR, utilisation, statement balance and due dates |
| Deposits and CDs | Yes: interest payouts, floating rates and maturity | As linked savings accounts |
| Stocks and ETFs | Yes, with average cost and gain | Linked brokerage balances |
| Crypto | Yes, priced for you | Linked wallets in net worth |
| Gold and silver | Gold by karat and silver by fineness, priced off spot | Manual value only |
| Property | Yes | Yes, automatic home value or manual |
| Loans and mortgages | Mortgages, loans and installment plans | Yes, linked or manual |
| Currencies | 80, and totals also readable in a steadier one, such as USD | US dollars only |
| Planning | ||
| Budgets | Monthly category budgets, tagged needs or wants | Monthly category budgets |
| Spending insights | Per category, five months back, with what to do | By category, tag and watchlist |
| Net worth over time | No; the forecast looks forward instead | Yes (Premium) |
| Long-term forecast | 5, 10 or 20 years of your deposits and investments, with your own return per holding | Not advertised |
| Inflation-adjusted view | Consumer prices, monetary debasement and currency devaluation, filled in for you | Not advertised |
| Runway | Yes: months of your budget the assets you choose would cover | Not advertised |
| Savings goals | No goals; a monthly savings target and savings rate | Yes, cash moved into a custodial account that pays no interest |
| Recurring charges | Spots monthly charges, their yearly cost and when one goes up | The core feature: finds subscriptions and cancels them for you |
| Everyday use | ||
| Apps | iPhone and Android | iPhone and Android |
| Web app | No | Premium only |
| Sharing with a partner | No | One partner with their own login (Premium) |
| Notifications | None, ever | Push and email alerts; the assistant texts you |
| Languages | English and Arabic | English |
| Where it works | Anywhere, with banks that text in English or Arabic | US only |
Which should you pick?
| Rocket Money is stronger at | Loam is stronger at |
|---|---|
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Pick Rocket Money if you are in the US and your main goal is cutting subscriptions and bills. Pick Loam if you want to see your whole wealth and where it is heading, without ads.
More comparisons
Try Loam free for 30 days.
In beta now on iPhone and Android. No account, no bank login, no payment details for the trial. Then $30 a year or $3 a month.
Rocket Money details are taken from its own website and app store listings in September 2026 and may have changed since. Rocket Money is a trademark of its owner; Loam is not affiliated with it.